Maximize Leads: PPC Advertising for
Auto Dealers

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Get More Test Drives: PPC for Car Dealerships

Increase your test drive bookings with targeted PPC campaigns. Reach potential car buyers in your area, drive traffic to your dealership, and convert interest into action. Let Local Max Marketing help you boost your sales effectively.

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Boost Your Auto Sales with Targeted PPC Ads

Increase your auto sales by leveraging targeted PPC ads that reach potential buyers actively searching for vehicles. Our tailored campaigns ensure your dealership appears prominently in search results, driving qualified traffic to your website. With strategic keyword selection and compelling ad copy, we maximize your ad spend efficiency and generate more leads.

Partner with Local Max Marketing to harness the power of PPC and see a significant boost in your sales. Our expert team continuously optimizes your campaigns to adapt to market trends, ensuring you stay ahead of the competition. Experience higher conversion rates and grow your dealership with our proven PPC strategies designed specifically for auto dealers.

What is PPC for auto dealers?

PPC for auto dealers involves using paid advertising strategies to promote vehicles and services, targeting potential car buyers online through platforms like Google Ads and social media.

You can get maximum leads through the targeted area and location locally.

Why is PPC important for auto dealerships?

PPC is essential for auto dealerships as it helps increase online visibility, drive targeted traffic to inventory pages, and generate quality leads, ultimately leading to higher car sales.

There are various types of pay per click ads available, depending on your goals:

Search Ads

Search advertising stands out as the predominant method of paid search marketing. These ads target individuals actively seeking your industry or brand online, making them ideal for short sales cycles or limited-time promotions. Our pay per click advertising agency advocates for search advertising as a valuable strategy for businesses seeking to attract top-tier leads from fresh customer bases.

Display Ads

Display advertising reaches over 90% of internet users, appearing on Google’s affiliated sites, targeting those who’ve browsed related sites. It employs visuals and text to engage users. Our PPC firm recommends it for businesses with extended sales cycles or specialized clientele. Display ads are effective in capturing attention and driving conversions, particularly for premium or niche markets.

Social Ads

The swiftest expanding sector within pay-per-click advertising services is social media paid advertising. These ads feature prominently on platforms like Facebook, LinkedIn, and Twitter, targeting potential customers based on various factors, such as social networks. It’s ideal for brands with a robust social media presence, well-defined target audiences, ensuring effective engagement and reach.

Remarketing Ads

Leveraging remarketing offers a prime chance to engage high-converting customers and enhance turnover rates. These ads gently remind past website visitors to return and finalize their conversions. Remarketing proves cost-effective versus search ads due to lower competition and precise audience targeting. Our PPC agency utilizes advanced ad formats and extensions, delivering significant results for your campaign.

Google Shopping Ads

Google Shopping ads, displayed in a carousel alongside or above primary Google search results, enable users to browse product offerings and prices directly on Google SERPs, streamlining their pre-click shopping experience. Our PPC agency advocates for Google Shopping, particularly for eCommerce ventures boasting extensive product catalogs, as an effective means to target consumers demonstrating evident purchasing interest.

In-stream Ads

In-stream ads, known as YouTube ads, operate on a pay-per-click basis and are visible across YouTube search results, videos, and video partners within the Display Network. They offer a distinctive and memorable platform for showcasing your brand. Notably, Facebook has introduced in-stream ads, enabling businesses to strategically place ads within optimal slots and organic breaks in video content..

Gmail Sponsored Promotions (GSP)

Gmail Sponsored Promotions (GSP) offer a powerful avenue for generating direct response leads, delivering your message directly to engaged prospects’ inboxes. Unlike YouTube ads, GSP incorporates a click-to-call feature, facilitating direct conversions at any stage of the sales funnel. Our PPC firm optimizes your GSP setup to enhance targeting precision and drive high-quality clicks.

Local Services Ads

Local Service Ads operate on a pay-per-lead basis, ensuring payment only for converted leads rather than clicks. Primarily available to specific markets like HVAC companies, electricians, plumbers, and locksmiths, this advertising model enhances visibility among target demographics. Our PPC agency collaborates with local service providers, bolstering their visibility and connection with their intended audience.

Amazon Ads

Amazon advertising stands out as a rising star in the online PPC realm. With Amazon PPC ads, sellers can elevate brand recognition, amplify sales, and attract increased store traffic through strategically placed sponsored content. Local Max Marketing harnesses the proficiency of our PPC specialists to meticulously structure your Amazon PPC campaigns, ultimately enhancing profitability and market presence.

ESSENTIAL

PPC Plan

400£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Monthly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

STANDARD

PPC Plan

800£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Bi-Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

PREMIUM

PPC Plan

2000£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Optimization
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

OUR PORTFOLIO

we rank your site to top as much as possible

PPC FAQs

Auto dealers bid on keywords related to their inventory and services, create engaging ads, and pay a fee each time their ad is clicked. This allows dealerships to reach potential buyers actively searching for vehicles online.

Effective PPC campaigns for auto dealerships include search ads, display ads, remarketing campaigns, and video ads, each tailored to target different stages of the car buying process.

Budget allocation varies based on dealership size, market competitiveness, and advertising goals but typically ranges from a few hundred to several thousand pounds per month.

Benefits include increased website traffic, improved lead quality, precise targeting options, measurable results, and the ability to adjust campaigns based on performance.

Success can be measured through metrics such as click-through rates, conversion rates, cost per click, return on ad spend, and overall sales generated from PPC-driven leads.

Dealers can optimize their PPC campaigns by conducting keyword research, creating compelling ad copy, optimizing landing pages, targeting specific audience segments, and continuously monitoring and adjusting campaign performance.