Franchise Domination: Power Up
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Skyrocket Sales: PPC Tactics for Franchises

Ready to take your franchise to the next level? Our proven PPC tactics are tailored to supercharge your sales, attract more customers, and drive revenue growth. Elevate your franchise success with our expert strategies today.

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Franchise Powerhouse: Elevate Your Brand with PPC

Ready to elevate your franchise brand to new heights? Our PPC strategies are tailored to amplify your brand presence, attract quality leads, and drive conversions.

With our expert guidance, your franchise can become a powerhouse in your industry, standing out from the competition and capturing the attention of your target audience. Let us help you unlock the full potential of your franchise and achieve lasting success in the market.

What are the four P’s of franchising?

The four P’s of franchising are Product, Price, Promotion, and Place. These pillars guide franchise success by focusing on product offerings, pricing strategies, promotional activities, and strategic placement to attract customers.

The Product aspect ensures franchise consistency, while Price strategies aim for competitive positioning. Promotion activities drive brand awareness, and strategic Place selection maximizes accessibility, collectively fostering franchise growth and success.

How can PPC benefit franchises?

PPC can benefit franchises by increasing brand visibility, driving targeted traffic, and generating leads across multiple locations, ultimately boosting sales and revenue.

There are various types of pay per click ads available, depending on your goals:

Search Ads

Search advertising stands out as the predominant method of paid search marketing. These ads target individuals actively seeking your industry or brand online, making them ideal for short sales cycles or limited-time promotions. Our pay per click advertising agency advocates for search advertising as a valuable strategy for businesses seeking to attract top-tier leads from fresh customer bases.

Display Ads

Display advertising reaches over 90% of internet users, appearing on Google’s affiliated sites, targeting those who’ve browsed related sites. It employs visuals and text to engage users. Our PPC firm recommends it for businesses with extended sales cycles or specialized clientele. Display ads are effective in capturing attention and driving conversions, particularly for premium or niche markets.

Social Ads

The swiftest expanding sector within pay-per-click advertising services is social media paid advertising. These ads feature prominently on platforms like Facebook, LinkedIn, and Twitter, targeting potential customers based on various factors, such as social networks. It’s ideal for brands with a robust social media presence, well-defined target audiences, ensuring effective engagement and reach.

Remarketing Ads

Leveraging remarketing offers a prime chance to engage high-converting customers and enhance turnover rates. These ads gently remind past website visitors to return and finalize their conversions. Remarketing proves cost-effective versus search ads due to lower competition and precise audience targeting. Our PPC agency utilizes advanced ad formats and extensions, delivering significant results for your campaign.

Google Shopping Ads

Google Shopping ads, displayed in a carousel alongside or above primary Google search results, enable users to browse product offerings and prices directly on Google SERPs, streamlining their pre-click shopping experience. Our PPC agency advocates for Google Shopping, particularly for eCommerce ventures boasting extensive product catalogs, as an effective means to target consumers demonstrating evident purchasing interest.

In-stream Ads

In-stream ads, known as YouTube ads, operate on a pay-per-click basis and are visible across YouTube search results, videos, and video partners within the Display Network. They offer a distinctive and memorable platform for showcasing your brand. Notably, Facebook has introduced in-stream ads, enabling businesses to strategically place ads within optimal slots and organic breaks in video content..

Gmail Sponsored Promotions (GSP)

Gmail Sponsored Promotions (GSP) offer a powerful avenue for generating direct response leads, delivering your message directly to engaged prospects’ inboxes. Unlike YouTube ads, GSP incorporates a click-to-call feature, facilitating direct conversions at any stage of the sales funnel. Our PPC firm optimizes your GSP setup to enhance targeting precision and drive high-quality clicks.

Local Services Ads

Local Service Ads operate on a pay-per-lead basis, ensuring payment only for converted leads rather than clicks. Primarily available to specific markets like HVAC companies, electricians, plumbers, and locksmiths, this advertising model enhances visibility among target demographics. Our PPC agency collaborates with local service providers, bolstering their visibility and connection with their intended audience.

Amazon Ads

Amazon advertising stands out as a rising star in the online PPC realm. With Amazon PPC ads, sellers can elevate brand recognition, amplify sales, and attract increased store traffic through strategically placed sponsored content. Local Max Marketing harnesses the proficiency of our PPC specialists to meticulously structure your Amazon PPC campaigns, ultimately enhancing profitability and market presence.

ESSENTIAL

PPC Plan

400£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Monthly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

STANDARD

PPC Plan

800£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Bi-Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

PREMIUM

PPC Plan

2000£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Optimization
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

OUR PORTFOLIO

we rank your site to top as much as possible

PPC FAQs

Franchises can utilize various PPC campaigns, including search ads, display ads, and local ads, tailored to target specific audiences and promote franchise locations effectively.

Local targeting in PPC allows franchises to customize ads for each location, targeting users based on geographic proximity and ensuring relevance to local audiences.

Common challenges include managing multiple franchise locations, maintaining brand consistency, and optimizing campaigns for local search intent while adhering to budget constraints.

Franchises can ensure consistent messaging by creating standardized ad templates, utilizing brand guidelines, and providing training to franchisees on PPC best practices.

Franchises can measure PPC success by tracking metrics such as click-through rate (CTR), conversion rate, cost per acquisition (CPA), and return on ad spend (ROAS) to gauge campaign effectiveness.

Outsourcing PPC management allows franchises to leverage expertise, save time, and access advanced tools and technologies, ensuring effective campaign execution and maximizing ROI across all locations.