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How to advertise for a barber?

To advertise for a barber, leverage local marketing tactics like Google My Business listings and social media platforms. Showcase your expertise through before-and-after photos and client testimonials, enticing potential customers to experience your exceptional services.

Additionally, consider partnering with local businesses for cross-promotion and offering special promotions to attract new clients. Use targeted online advertising, such as PPC campaigns, to reach potential customers actively searching for barber services in your area.

How do I get fully booked as a barber?

To get fully booked as a barber, focus on building a strong online presence through platforms like Google My Business and social media. Showcase your skills with high-quality photos and client testimonials. Offer promotions to attract new clients and encourage repeat business through loyalty programs.

Provide exceptional customer service to ensure satisfied clients spread the word and book future appointments. Additionally, consider partnering with local businesses for cross-promotion and investing in targeted advertising to reach potential clients in your area.

How can PPC help barbers or salons increase bookings in the UK?

By targeting high-volume keywords and crafting compelling ad copy, barbers and salons can attract more local clients and increase bookings.

There are various types of pay per click ads available, depending on your goals:

Search Ads

Search advertising stands out as the predominant method of paid search marketing. These ads target individuals actively seeking your industry or brand online, making them ideal for short sales cycles or limited-time promotions. Our pay per click advertising agency advocates for search advertising as a valuable strategy for businesses seeking to attract top-tier leads from fresh customer bases.

Display Ads

Display advertising reaches over 90% of internet users, appearing on Google’s affiliated sites, targeting those who’ve browsed related sites. It employs visuals and text to engage users. Our PPC firm recommends it for businesses with extended sales cycles or specialized clientele. Display ads are effective in capturing attention and driving conversions, particularly for premium or niche markets.

Social Ads

The swiftest expanding sector within pay-per-click advertising services is social media paid advertising. These ads feature prominently on platforms like Facebook, LinkedIn, and Twitter, targeting potential customers based on various factors, such as social networks. It’s ideal for brands with a robust social media presence, well-defined target audiences, ensuring effective engagement and reach.

Remarketing Ads

Leveraging remarketing offers a prime chance to engage high-converting customers and enhance turnover rates. These ads gently remind past website visitors to return and finalize their conversions. Remarketing proves cost-effective versus search ads due to lower competition and precise audience targeting. Our PPC agency utilizes advanced ad formats and extensions, delivering significant results for your campaign.

Google Shopping Ads

Google Shopping ads, displayed in a carousel alongside or above primary Google search results, enable users to browse product offerings and prices directly on Google SERPs, streamlining their pre-click shopping experience. Our PPC agency advocates for Google Shopping, particularly for eCommerce ventures boasting extensive product catalogs, as an effective means to target consumers demonstrating evident purchasing interest.

In-stream Ads

In-stream ads, known as YouTube ads, operate on a pay-per-click basis and are visible across YouTube search results, videos, and video partners within the Display Network. They offer a distinctive and memorable platform for showcasing your brand. Notably, Facebook has introduced in-stream ads, enabling businesses to strategically place ads within optimal slots and organic breaks in video content..

Gmail Sponsored Promotions (GSP)

Gmail Sponsored Promotions (GSP) offer a powerful avenue for generating direct response leads, delivering your message directly to engaged prospects’ inboxes. Unlike YouTube ads, GSP incorporates a click-to-call feature, facilitating direct conversions at any stage of the sales funnel. Our PPC firm optimizes your GSP setup to enhance targeting precision and drive high-quality clicks.

Local Services Ads

Local Service Ads operate on a pay-per-lead basis, ensuring payment only for converted leads rather than clicks. Primarily available to specific markets like HVAC companies, electricians, plumbers, and locksmiths, this advertising model enhances visibility among target demographics. Our PPC agency collaborates with local service providers, bolstering their visibility and connection with their intended audience.

Amazon Ads

Amazon advertising stands out as a rising star in the online PPC realm. With Amazon PPC ads, sellers can elevate brand recognition, amplify sales, and attract increased store traffic through strategically placed sponsored content. Local Max Marketing harnesses the proficiency of our PPC specialists to meticulously structure your Amazon PPC campaigns, ultimately enhancing profitability and market presence.

ESSENTIAL

PPC Plan

400£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Monthly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

STANDARD

PPC Plan

800£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Bi-Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Advice
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

PREMIUM

PPC Plan

2000£

Monthly*

  • Keyword Research
  • Campaign Setup
  • Ad Creation
  • Budget Management
  • Weekly Reporting
  • Ad Extensions
  • A/B Testing
  • Landing Page Optimization
  • Competitor Analysis
  • Conversion Tracking
  • Onboarding Fee
  • Ad Spend
  • Customization
  • Additional Notes

OUR PORTFOLIO

we rank your site to top as much as possible

PPC FAQs

Barbers near me”: 2,900 monthly searches
“Salons in [city]”: 1,600 monthly searches

Start with a modest budget and adjust based on the performance of your campaigns and the volume of searches for relevant keywords.

Key metrics to track include click-through rates, conversion rates, and return on investment to gauge the effectiveness of your PPC efforts.

Targeting specific geographic areas, using ad extensions for appointment scheduling, and showcasing special promotions can all be effective PPC strategies.

Geo-targeting allows barbers and salons to focus their advertising efforts on specific regions where they operate, maximizing the impact of their PPC campaigns.

Searches for barber and salon services tend to peak around holidays, special events, and during the summer months in the UK. Adjust your PPC strategy accordingly to capitalize on these trends.